Ark 2 Sail



Research Services

Gold Standard Research to Better Lives

Why Do Market Research?

Unlock

Growth

Unlock Growth. Supercharge Sales.
Drive Profitability.

Companies and organizations that do market research gain insights into consumers’ evolving behaviour, identify emerging opportunities, differentiate products and services, boost consumers’ confidence of their products, transform with disruptive technologies, and better understand market share and competitiveness.

Growing Businesses through
Evidence-based Research

Powered by
Robust Methodology, Statistical Analyses, & Analytics

What do you want to find out?

Our market research is customized to your specific needs and requirements. We can help to select and recruit your participants, design your study, process and analyze your data, and prepare your reports. We work on small-scale marketing research to complex large-scale national research, and collaborate with a wide range of industries. 

How Can We Assist You?

We apply the right qualitative, quantitative and mixed method methodologies and techniques from start to finish. Whether your research requires survey, interview, concept/product testing, randomized trials, or observation, our top-notch methodology, robust statistical analyses, and real-time analytics, get you to reliable and accurate results. 

Our Full Range of Research Services

In Diverse Industries. Across Project Complexities.
At Any Stages of Your Research.

Market Research

Comprehensive
Literature Review

Meta-analysis

Design Survey & Interview

Design Experiment
& Test Product

Design Coding Schemes

Collect Data

Processing information data

Process Data

Analyze Data

Interpret Data

Visualize Data

Generate Reports

Let Us Do the Heavy Lifting For You

Save Your Time. Build Your Brands. Develop New Products & Services.

Data Collection

  • Survey/Opinion Polling (Online; Offline)
  • Interview (Virtual; Face-to-face; Phone)
  • Experiment or Concept/Product Test
  • Focus Group Discussion
  • Observation
  • Fieldwork
  • Mystery Shopping
  • Memory Recall
  • Think-aloud
  • Neuroscience Marketing

Data Processing

  • Data Tabulation
  • Data Entering
  • Data Cleaning
  • Data Categorization
  • Data Weighting
  • Data Coding
  • Audio/Video Transcription, & more

Data Analysis

  • Descriptive & Inferential Analysis
  • Prescriptive & Predictive Analysis
  • Correlational & Regression Analysis
  • Factorial ANOVA, & Multivariate Analysis
  • Content, Sentiment, & Discourse Analysis
  • Consumer Analysis
  • Competitive Analysis
  • Segmentation Analysis
  • MaxDiff Analysis, & more

Rigorous Research

Ensuring Validity & Reliability. Accurate & Reliable Results.
Leading Data & Insights.

Define, Measure, &
Operationalize Constructs Clearly
Employ Appropriate
Instruments & Techniques
Design Clear
Questionnaire
Eliminate Sampling
Biases in Surveys
Suitable
Survey Designs
Pilot before
Implementation
Randomly Assign
Participants in Experiments
Eliminate
Possible Confounds
BrainProcessesIconByBarsrsind
Optimize Design
for Product Testing
Counter-balancing
in Sequencing Effects of Treatments
A Control Group &
a Pre-test
Standardized
Adminstration
Triangulate Methods,
Measures, & Observers
Appropriate
Statistical Analyses
Acknowledge
Limitations of Study
De-briefing
of Participants
Shield
Ensure Privacy &
Confidentiality of
Your Data
Expertise in
Writing Reports
Presentation
Clear & Concise
Presentation
Reliable &
Accurate Data